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Custom Web Development Services

Custom web development provides a zero to hero web design service. Incorporating design, SEO and promotion. Providing a solid website foundation. Services can include:

  • Research & Discovery
  • Wireframing
  • Images
  • Content
  • Mockups
  • Coding
  • SEO
  • Testing
  • Training
  • Website Launch Promotion
  • Brochure Design
  • Email Campaigns
  • Analysis
  • Collaboration
  • Content Creation
  • Paid Advertising

The Custom Web Design Project Flow

Features and Benefits

The first phase of a custom web development project requires research and discovery. You can expect a variety of issues to be researched. Examples would include:

While design and workability are key components in your website, its purpose is a main factor. Defining the desired outcome is a critical component of the webdesign process.

Instilling trust in your site visitors mind is a major factor needed to move the site visitor through to the next phase of the sales funnel.

Every business has a client acquisition process. We research your site visitors demo and psychographics. Making sure your site appeals to the broadest possible segment of your target market.

Websites can have multiple entry points. Defining and accommodating visitor expectations through the wire frame process increases conversions down the line.

These assets will carry the responsibility of achieving your websites goals. They must:

  • Align with SEO goals.
  • Adhere to legal and industry requirements.
  • Meet Market expectations.

A full color mockup is created and inspected for final changes and approval.

The web design is converted into the coding that turns it from a drawing into a functional website.

Final on page SEO activities are added.  Meta descriptions, rich snippets. Linking website up to analytics and search engine indexing.

Testing of features and functions. Including emails generated by the website.

Website is handed over and training is delivered. User specific dashboards are created or modified.

Offsite promotion is designed and distributed to existing client databases. For example a bulk email is composed and sent and the website is added to business directories.

A pdf or printable brochure is designed incorporating the websites new look and feel.

A set of emails are created for existing databases. Designed to both promote your business and strengthen existing relationships.

Ranking progress is monitored. Sales and front line staff are interviewed and any significant changes in leads noted. Gains are assessed and compared to goals.

Based on collaboration and gains, content is adjusted or added, to more closely meet market and business expectations.

Using data acquired from search engines and collaborations pay per click ad campaigns are designed and implemented.

Gains consolidated and highest return activities strengthened.


  • Custom Web Design Pricing is provided based on the extent and duration of the services requested.
  • Each service is invoiced as a separate service with its own scope and duration.
  • At the beginning of a project rough estimates for after launch services are provided with the proviso that these estimates may change based on the insights gained during the initial phases of the project.
  • Limenco Design reserves the right to implement services in the sequence it deems most effective to the achievements of its clients goals.

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More About Website Design

We all know what website design is. Rarely a day goes by when we don't visit a website in some way shape or form.  Whether it's catching up with friends, scouting for new business opportunities, watching a movie, or playing a game. All of these activities involve a website. A website which besides offering a specific functionality has its own look and feel to it. We call this a website design.

What is Website Design Really?

For most of us, these two words have come to symbolize everything about the online world. If somebody wants to launch a new product, they'll look for a website designer to design a website. If somebody wants a brochure so that customers can understand who the company is and what they do, it's the same story, sell a product or service, a wide variety of business activities have been improved by the introduction of a website design.

These successes have resulted in widespread education. And for many a website has come to mean the be-all and end-all of interacting with customers.

This however is not accurate thinking. In reality, a website is a platform that allows us to deliver a message to an audience. The same way a fax machine, radio, television set, or a newspaper allowed us to do 20 years ago.

A Website Design is only as Good as You Make It

Once one accurately defines the role a website plays many difficulties disappear.  By understanding that a website design is just one part of a bigger system one is then able to take more responsibility for their website. And as we know the more responsibility one is able to take, the more in control of a situation one becomes.

The situation, in this case, is the generating of profits by bringing new customers in the door and keeping existing customers happy. If you haven't guessed it already, we are talking about your marketing system.

A website can embody all aspects of your marketing system.  Care should be taken to discern that a website itself is not a marketing system, it is the product of a marketing system.

As consumers, we have the ability to buy many things ready-made. Just add water types of products.

But these off-the-shelf products are themselves the result of a marketing system. A process whereby a company created a product or service and through interaction with its clients recognized over time that by adjusting and accommodating their clients they could make more profits.

Think of a loaf of bread. Can anyone remember that many years ago it was not possible to buy a loaf of bread presliced?

Now days barely anyone bothers to buy bread they have to cut. But it didn't start that way. It was a learning process. A process that involved both the business and its customers.

So unless one is producing an identical product and selling it to the exact same market as one's competitor then one has no option but to build that marketing system up.  This means that one should be open to the idea that no matter how perfect one's website design is, that it must over time accommodate changes that improve its customer's experience.

The mistake comes in when startup companies try and bypass the learning phase. They start off with the goal of buying a ready-made marketing system. A website design that is identical in function to a million other websites with only slight variations in the look and feel.

Imagine that a website was like the old beige Datsun your favorite grandmother drove. She's the Granny that always has time for you. The Granny that will go out of her way to help you. So even though you see lots of other cars that you admire on the roads, Mercedes, BMW, Audi, Toyota. Theres a special feeling like no other when you see an old beige Datsun.

The reason isn't because of the car, it's because of the memories you have of the person who drives it. In your case your Gran.

A website design is the same. You might be able to buy an old beige Datsun off the shelf. But you cant buy the way your Gran made you feel, off a shelf.

That is something only you can do for your customers. And the longer you do that, the more you start to do it as yourself. The more your character and personality rub off on your marketing materials. Until eventually you have a message that is as uniquely you as Grans old beige Datsun.

We Design Great Websites

Don't let the phrase make money online confuse you.  Online or offline businesses that provide good service will make money. Yes, there are some things that one has to consider when it comes to online, but they are often versions of offline business activities.

When you choose us to do your website design our goal is to ensure that it compliments your marketing system perfectly.

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